South Asian fashion has come and gone multiple times as a mainstream trend. Lest we forget the 1990′s boom of bindi-wearing celebrities like Madonna and Gwen Stefani of No Doubt. Lengha’s and sarees were popping up on red carpets on the likes of Goldie Hawn, Jessica Alba, Victoria Bekham, and even Oprah!
It seems as if the South-Asian trend is back with hip-hop artist Kreayshawn sporting a nath (nose ring) and tikka (forhead ornament) in her “Gucci Gucci” video and the lines between Bollywood and Hollywood continuing to blur
High end fashion designers are jumping onto the bandwagon as well and are finding their muse in South-Asian fashion. Earlier this year we saw trend-setter Karl Lagerfeld heavily use Indian fashion in the Chanel pre-Fall 2012 line. Even before Chanel’s gorgeous runway show, luxury scarf and accesory brand Hermes released their high-end sarees.
Now, French super designer Jean-Paul Gaultier has used a Sardar-inspired look for his Spring-Summer 2013 line. Opting for models with beards and dastaars, the style is very reminiscent of fashion icon Waris Ahluwalia’s personal style. We wished he had actually opted for Sardar models rather than going the Bollywood route and faking it but the nod to Sardar style is definitely appreciated.
Check out the full look-book for Jean-Paul Gaultier’s Homme Spring-Summer 2013 line.
Written by Harjot Ghuman-Matharu (@harjotghuman)